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South Plains Insurance Agency

South Plains Insurance – A Lubbock Insurance Agency offering personalized service. Insurance Specialists dedicated to helping you with your business and personal insurance requirements. As your personal Lubbock insurance agency, We believe in keeping you informed and aware of insurance products and your choices. It is our mission to help you develop the right plan to meet your insurance needs. Through dedication, knowledge and a tireless work ethic, We will strive to protect our clients assets. Our goal is to exceed all our customers expectations and offer affordable insurance options.


5313 50th Street
Lubbock, Texas 79414

Office Hours

  • Monday 09:00 AM - 05:00 PM
  • Tuesday 09:00 AM - 05:00 PM
  • Wednesday 09:00 AM - 05:00 PM
  • Thursday 09:00 AM - 05:00 PM
  • Friday 09:00 AM - 05:00 PM
  • Saturday Closed
  • Sunday Closed

Why our clients choose us

“Jim has done a great job helping our family with insurance. He takes the time to go over every option that will be beneficial and will find you a great insurance policy that will work for you. I highly recommend coming in to see him, you wont regret it. Elizabeth Torrez”
“Jim is very knowledgeable in all aspects of insurance and financial planning . 5 stars!! John Smith”
“Jim has always been very helpful and knowledgeable with our insurance needs. I highly recommend him! Alyssa Segroves”

We offer the following coverages for small businesses

General Liability (GL) Insurance

General Liability is the most common form of insurance for small businesses, as every single professional is required to have some form of general liability coverage. Coterie offers both standard, year-long policies, as well as flexible duration, project-based coverage through our partners.

Business Owners Policy (BOP)

A Business Owners Policy (BOP) is more versatile, and protects both a business owner’s business and property – all in one package (typically combining General Liability and Property Insurance). This type of insurance for small businesses can reimburse the policyholder for damaged personal property.

Professional Liability Policy (PL)

Professional Liability (PL), also known as Errors and Omissions, a type of liability insurance that covers you for failure to uphold contractual promises in mostly service-based professions.

General Liability Insurance
Business Owners Policy
Professional Liability Insurance

Why we trust Coterie Insurance

Coterie Insurance was built from the ground up to empower small businesses and insurance agents with:
  • Affordable and competitive pricing
  • Streamlined insurance quotes reducing the lengthy, time-consuming application process
  • Flexible coverage options designed for today’s small & micro businesses
  • Coverage backed by A+ rated (excellent) licensed insurers and reinsurers
  • Professional claims handling – when the unexpected occurs, Coterie is there to help
Construction Insurance: Why It's Important for Your Business
You have better things to think about than insurance

Through our partnership with Coterie Insurance, invest your time where it matters most — running your business — and enjoy the peace of mind that your hard work is protected by an insurance policy that meets your needs.

Agents & Brokers

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Small Businesses

Policyholder Help Center

At Coterie, we are putting relationships at the forefront of small business insurance.

If you have any questions, Contact Us Today!