In this episode of the And I Quote podcast, Ashleigh Burden, marketing manager at Coterie Insurance, sits down with Kelly Spies, an insurance broker, agency owner, and creator of Food Truck Freaks They discuss the significance of insurance agents and brokers finding and marketing to their niche. Kelly’s specialization in insurance for food trucks serves […]
Unlocking Insurance Industry Career Growth
The insurance industry is often perceived as a career path stumbled upon by chance rather than a deliberate choice. Tony Cañas, Co-founder of Insurance Nerds and host of the Profiles in Risk podcast, can relate to this sentiment. In a podcast episode of “And I Quote”, Tony shared his unexpected journey into the insurance industry, the valuable […]
What to Consider When Writing Insurance for Barbecue Food Stands and Food Trucks
Barbecue food stands and food trucks are a common sight at outdoor events, fairs, and festivals, and offer delicious food for customers on the go. As an insurance agent or broker, it is essential to understand the risks associated with these types of businesses and provide appropriate insurance coverage to protect them against potential losses. […]
Do You Write Insurance for Meat Markets and Butcher Shops?
Butcher shops and meat markets play a vital role in the food industry by providing fresh meat to individual and business customers. However, they are exposed to various risks that can lead to financial losses and even business closure. That’s why it’s essential for agents and brokers to understand insurance for meat markets and butcher […]
5 Tips to Market to Micro Small Businesses
Just like larger companies, micro businesses require small business insurance, though their unique needs necessitate a tailored marketing approach that prioritizes empathy, respect, and understanding. Small businesses may be (relatively) small in size, sales, and footprint, but they make up a massive portion of the U.S. economy. In fact, the Small Business Administration finds that […]
What You Need to Know About Insurance for Massage and Occupational Therapy Businesses
If you’re an insurance agent looking to service healthcare provider clients such as massage and occupational therapists, it’s essential to understand the unique risks and exposures associated with this type of business. Massage therapy is a growing industry that helps individuals alleviate pain and stress, making it a crucial service for many people. However, as […]
Digital Transformation is More than a Buzzword
In this episode of the “And I Quote” podcast, Coterie’s Chief Growth Officer Bobbie Collies interviews Ema Roloff, a digital transformation influencer. Ema creates LinkedIn, YouTube, and TikTok content focused on digital transformation in the insurance industry. Tik Tok Truths Ema uses TikTok as a platform to educate her audience about insurance and digital transformation. […]
Insurance 101: Understand Insurance for Small Businesses
Here at Coterie, we like to consider ourselves “insurance nerds”. In this blog, we dive into the basic concepts and history of insurance, with a focus on insurance for small businesses. Understanding how insurance works is crucial to making sure you can explain the ins and outs to your clients and prospects. A Brief History […]
Why Do Artisan and Trade Contractors Need General Liability Insurance?
Artisan contractors (also known as trade contractors or specialty contractors) are those who specialize in a particular skill. Carpenters, plumbers, electricians, roofers, stone masons, and painters are all examples of artisan contractors that should consider purchasing general liability insurance. Artisan contractors are not the same as general contractors (GCs). A general contractor will typically be […]
How Can You Write More Insurance for Landscapers and Lawn Care Providers?
According to the IBIS World Landscaping Services Industry Report, the landscape services industry in the U.S. had a market size of $129 billion in 2022. The industry employs more than 1.2 million people and currently represents 633,481 landscaping service businesses and 633,481 landscaping service businesses. It is likely that many of these businesses operate in […]
Why You Should Consider Song Lyrics for Your Marketing Email Subject lines
The “And I Quote” podcast recently hosted Nick Berry, marketing operations manager at Better Agency, as a guest. Nick is deeply tapped into marketing strategies (including those with song lyrics) and shared tactics agents can try with their marketing efforts in his conversation with Bobbie Collies, chief growth officer at Coterie. “Our big goal for […]
7 Digital Marketing Tips for Your Insurance Agency in 2023
Generating leads is a challenge for any insurance agency. Technology has introduced new and effective approaches to generating and converting leads. By making use of proven digital marketing tips, your insurance agency can increase its customer base and keep its revenue stream in the black Direct mail, cold calls, and information booths all have their […]
